Our Story
AC Direct's roots in the air conditioning industry trace back to 1976, five decades of specialist contracting work that built the hands-on experience behind everything we do today. What began as on-site contracting grew into deep expertise across the supply, installation, and servicing of air conditioning, heat pumps, and climate control systems Industries, businesses, and homes across South Africa.
In 2018, AC Direct Online launched, bringing five decades of hands-on experience directly to South African customers through a single online store. What started as a specialist air conditioning retailer has grown into the country's largest online aircon store, now spanning solar, heat pumps, air treatment, appliances, security, installations, Commercial and services and repairs.
Our Journey
A story that begins with specialist contracting in 1976 and continues today as South Africa's largest online air conditioning store.
1976
1976
AC Direct's industry story begins as a specialist air conditioning contractor, supplying and installing systems across South Africa. Over the decades that follow, that hands-on contracting work builds the expertise that underpins everything we do today.
42 years
42 years
Decades of contracted industry work
2018
2018
Five decades of accumulated industry experience come online. AC Direct launches acdirect.co.za as a direct-to-public air conditioning store, bringing professional supply and installation to any South African with an internet connection.
AC Direct grows into South Africa's largest online air conditioning store, backed by a national installation footprint and a reputation built on expert advice and reliable service.
The range expands to include solar, heat pumps, air treatment, appliances, home & kitchen, security, and home automation; a complete home comfort offering from a single trusted partner.
Today
Today
Three branches in Johannesburg, Cape Town, and Durban. Over 150 installation teams across every province. A product catalogue spanning eight categories of home comfort, all supplied, delivered, installed, and serviced by one national team.
Who We Serve
AC Direct serves two distinct markets, and we’re built to deliver for both with the same level of expertise, service, and follow-through.
Homeowners & Property Buyers
Whether you’re cooling a single bedroom, upgrading to an inverter type air conditioning, going solar, or fitting out a new kitchen, AC Direct makes it simple. Browse online, buy with confidence, and our team handles the rest.
Installation & Capability
With over 150 certified installation teams operating across every province in South Africa, we deliver the full installation service in-house, from residential splits in Sea Point to commercial survey HVAC projects in Gauteng. Every technician is experienced and covered by a workmanship guarantee.
We handle the complete process from pre-installation site assessment through to commissioning and post-installation support. Residential installations are typically completed in a single day. Commercial projects come with full project management, designs, compliance certification, and handover documentation included.
Request a Quote“Every installation is backed by a 6 month workmanship guarantee.”
What Sets Us Apart
Every product is competitively priced and backed by expert installation, local warranty support, and after-sales service. Found a lower total price? Send us the quote and we'll review it on a like-for-like basis.
Free delivery available in selected areas, with nationwide shipping on every order. No matter where you are in South Africa, we'll get your product to you, from Cape Town apartments to remote farms in the Karoo
Contact Us
Shop Online from the comforts of your home, anywhere in South Africa, or contact us for advice and additional assistance.
Johannesburg
Cape Town
Durban
Businesses, Facilities Managers & Developers
AC Direct is a proven Turnkey HVAC and energy solutions partner for businesses across South Africa. From single-office installations to multi-site projects requiring ducted systems, VRF, chilled water systems, centralised cooling system and solar, we have the technical capacity, project management experience, and national installation footprint to deliver at scale
Split, multi-split, ducted, cassette, and portable units for homes and businesses across South Africa.
Explore→
A specialist team covering pre-sales advice, installation coordination, delivery tracking, and after-sales support. Available by phone, email, and WhatsApp across our Johannesburg, Cape Town, and Durban offices.
Our Air Conditioning Calculator, Heat Pump Calculator, and Solar Calculator recommends suitable products for your space with confidence. No guesswork and no overspending.
